1. What Are Cookies

Cookies are small text files that are placed on your computer or mobile device when you visit our website. They are widely used to make websites work more efficiently and provide information to website owners.

Cookies allow us to recognize your device and store some information about your preferences or past actions to improve your experience on our platform.

2. How We Use Cookies

We use cookies for the following purposes:

• Essential Cookies: Required for the website to function properly
• Analytics Cookies: Help us understand how visitors interact with our website
• Functional Cookies: Enable enhanced functionality and personalization
• Marketing Cookies: Used to deliver relevant advertisements and track campaign performance

3. Types of Cookies We Use

3.1 Strictly Necessary Cookies

These cookies are essential for the operation of our website. They enable core functionality such as security, network management, and accessibility. Without these cookies, our services cannot be properly delivered.

3.2 Performance and Analytics Cookies

These cookies collect information about how visitors use our website, such as which pages are visited most often. This data helps us improve our website's performance and user experience.

Examples include:

• Google Analytics
• Hotjar (heatmaps and user recordings)
• Internal analytics tools

3.3 Functionality Cookies

These cookies allow our website to remember choices you make and provide enhanced, more personal features. They may be set by us or by third-party providers whose services we have added to our pages.

3.4 Marketing and Advertising Cookies

These cookies are used to deliver advertisements that are relevant to you and your interests. They may be used to build a profile of your interests and show you relevant adverts on other sites.

4. Third-Party Cookies

Some cookies on our website are set by third-party services. We work with the following third-party services that may place cookies on your device:

• Google Analytics: For website analytics and performance monitoring
• Google Ads: For advertising and conversion tracking
• Facebook Pixel: For social media advertising and analytics
• LinkedIn Insight Tag: For professional network advertising
• Hotjar: For user experience analytics
• Intercom: For customer support and communication

5. Cookie Duration

Cookies can be categorized by their duration:

• Session Cookies: Temporary cookies that are deleted when you close your browser
• Persistent Cookies: Remain on your device for a set period or until you delete them

6. Managing Your Cookie Preferences

6.1 Browser Settings

Most web browsers allow you to control cookies through their settings. You can set your browser to:

• Delete all cookies
• Block all cookies
• Allow all cookies
• Block third-party cookies
• Clear all cookies when you close the browser

6.2 Browser-Specific Instructions

• Chrome: Settings → Privacy and Security → Cookies and other site data
• Firefox: Options → Privacy & Security → Cookies and Site Data
• Safari: Preferences → Privacy → Cookies and website data
• Edge: Settings → Cookies and site permissions → Cookies and site data

6.3 Opt-Out Links

You can opt out of certain third-party cookies using these links:

• Google Analytics Opt-out
• Facebook Ads Preferences
• LinkedIn Opt-out

7. Impact of Disabling Cookies

While you can disable cookies, please note that this may affect your experience on our website:

• Some features may not work properly
• You may need to re-enter information more frequently
• Personalization features may be limited
• We may not be able to provide certain services

8. Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any material changes by posting the updated policy on our website.

9. Contact Us

If you have any questions about our use of cookies, please contact us:

• Email: privacy@branchops.com
• Phone: +1 (555) 123-4567
• Address: 123 Innovation Drive, Tech Hub, CA 94043