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Our Roots in Tree Service Innovation

Empowering Tree Service Companies with Modern Technology

BranchOps was founded by arborists and technology experts who saw the need for a CRM tailored to the unique challenges of the tree service industry. Our mission is to help tree care businesses streamline operations, improve customer relationships, and grow sustainably. From job scheduling and crew management to customer communication and tree inventory, we provide the tools you need to thrive in a competitive market.

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Meet Our Leadership Team

Our team brings together decades of experience in arboriculture, business management, and software development to deliver the best solutions for tree service professionals.

Sarah Johnson
Sarah Johnson

CEO & Co-Founder

Certified arborist and business leader with a passion for helping tree companies grow.

David Chen
David Chen

CTO & Co-Founder

Software architect focused on building intuitive, field-ready tools for tree care teams.

Miguel Rodriguez
Miguel Rodriguez

Head of Customer Success

Former tree service owner dedicated to supporting our clients’ success every step of the way.

Lisa Williams
Lisa Williams

Product Manager

Bridging the gap between tree industry needs and technology innovation.

Our Story

BranchOps began as a collaboration between tree care professionals and software engineers who recognized the lack of specialized tools for the industry. We listened to the needs of tree service companies—large and small—and built a CRM that simplifies job scheduling, crew dispatch, customer communication, and business growth. Today, we’re proud to serve thousands of users across North America, helping them save time, reduce paperwork, and deliver outstanding service to their communities.

Industry Background

The tree service industry faces unique challenges: managing mobile crews, tracking tree inventories, ensuring safety compliance, and maintaining strong customer relationships. BranchOps was built from the ground up to address these needs, providing a platform that’s flexible, reliable, and easy to use—whether you’re in the office or out in the field.